What This Is

Physical Therapy for the Brain

The goal is to support brain health and help maintain cognitive function over time.


If you haven’t heard of cognitive therapy before, this is a non-medical program designed to support older adults experiencing memory changes.


We use structured cognitive exercises and guided conversations to keep the brain active and engaged throughout the day.


Research shows the brain continues to adapt and form new connections throughout life when consistently stimulated. Just like the body benefits from regular movement, the brain benefits from regular engagement.

Keeps the brain active and engaged throughout the day

Supports memory, problem-solving, and daily functioning

Uses structured exercises and guided conversations

Safe and non-medical, working alongside existing care

Why This Matters

Common Signs

Many families notice small changes over time. Even subtle shifts, like less engagement, increased confusion, or growing anxiety, can make routines feel harder and everyday moments less enjoyable.


These are common signs of cognitive changes, and noticing them early can make a real difference.

Worsening Memory

Forgetting conversations, appointments, or recent events

Less Engagement

Withdrawing from activities or social moments

Increased Confusion or Anxiety

Routines feel harder or more overwhelming

How This Helps

How This Supports Daily Life

Cognitive therapy works through small, consistent moments of engagement woven throughout the day. Brief conversations, guided exercises, and meaningful interactions support how the brain functions in everyday life.


Over time, families often notice meaningful changes, not just in memory, but in mood, confidence, and daily routines.

Improved Engagement

More participation in conversations and daily activities.

Better Mood

Reduced frustration, anxiety, and withdrawal.

Stronger Recall

More moments of recognition and easier recall of everyday memories.

More Meaningful Connection

Shared moments together become easier and more enjoyable.

Who We Are

The People Behind Velma

From Our Founder

I'm Lisa, the founder of Velma. Supporting my mom from several states away made me realize how hard it is to provide consistent care and engagement. I worried about her isolation and the long stretches she spent alone at home. As a biomedical engineer, I wanted to create a way to support her daily and feel confident I was doing everything I could to help her stay engaged and thinking clearly.


Since using Velma, her mood is brighter, she’s no longer depressed, and our conversations feel lighter and more enjoyable. Her cognition is stronger than ever, and our time together feels far more meaningful.

Our Team

Alongside me is a compassionate team of care managers, engineers, practitioners, and advisors who bring this program to life every day. Empathy is core to how we hire. Many of our team members have supported loved ones with memory loss themselves or worked closely with families facing these challenges.


We want you to feel that you’re not just using a program. You have people who genuinely care, understand what you’re going through, and are here to support both you and your loved one.

Why We Believe This

How It Works

We Make Cognitive Support Easy

Velma brings daily cognitive support directly to your home through phone calls, guided exercises, and a flexible schedule. Our program is designed to be easy

Your Care Manager

You’ll be matched with a dedicated care manager who is your main point of contact. They manage exercises, adjust schedules, track progress, and share weekly summaries with you.

Custom AI Assistant

We’ll create an AI assistant tailored to your family member. It guides exercises during calls and monitors attributes like speech and recall, helping track cognitive changes over time.

Introductory Call

The first call introduces your family member to their care manager, the program, lets them try an exercise, and meets their AI assistant. This one call is all it takes to see if they’re interested, no commitment yet.

Program Decision

The introductory call lets you decide if the program is a good fit before paying anything. If you decide to start the program, the first month is $99 regardless of service level. After that, most families continue with the initial tier at $199/month, adjusted as needed.

Daily, Bite-Sized Sessions

To reduce fatigue, we start with 1 call per day, Monday through Friday, each lasting 15-20 minutes. The schedule can be adjusted to your family member’s comfort. Eventually, we'd like to work our way up to 3 calls a day.

Assessment & Custom Program

The first 3 sessions establish a baseline using friendly, approachable assessment questions. Then the care manager builds a custom program and tracks cognitive state regularly. You will get weekly emails of progress.

What's Next

Ready to Get Started?

Getting started is easy. We’ll guide you and your family through the first call and help you see if the program is the right fit before committing.

1

Fill out a brief form

Provide basic information about you and your family member (if different from yourself), and select a time for the introductory call.


This call will introduce the program, guide the first set of exercises, and meet your loved one’s custom-built AI assistant.

2

Attend the introductory call

Your family member will have a scheduled call with their care manager. You’re welcome to join for support, but it’s best to give them a little privacy, especially when answering questions, so it feels relaxed and natural, not like a test.


For example, if you’re signing up your mom, just make sure she’s available at the selected time. This call is free and gives them a chance to try the program firsthand.

3

Review and decide

After the call, your care manager will check in to make sure the program feels like the right fit before officially starting.